Collider

Overview for Collider:

Video played a central role in Collider , helping to create a theatrical storytelling experience that guided visitors through the workings of CERN and the Large Hadron Collider at the London Science Museum . FRAY Studio used moving image throughout the exhibition to support both narrative clarity and emotional immersion, giving the public a rare sense of proximity to one of the world’s most advanced scientific institutions. The exhibition followed a clear journey. Visitors began in a re creation of a CERN lecture hall, where the discovery of the Higgs Boson was announced on a thirteen metre wide curved screen. The scale and curvature of the display filled the viewer’s peripheral vision with imagery drawn from life inside CERN, setting the tone for the rest of the experience. As visitors progressed, scientists and engineers appeared from within the walls through integrated video installations, speaking directly about their roles and offering insight into a place few people will ever have the chance to see in person. One of the exhibition’s highlights was the particle collision film, which presented the most significant design challenge. Particle collisions cannot be seen by the human eye, and even expert physicists rely on graphs of electromagnetic activity to interpret the data. After multiple research visits to CERN and deep collaboration with Nissen Richards Studio , FRAY developed a three minute visualisation that translated this invisible world into a form that audiences could understand. The film was presented on a circular seven metre screen with two hundred and seventy degrees of projection, placing visitors inside the detector as they followed a stream of protons and witnessed the instant of collision. The final section of the exhibition provided space for reflection. Video imagery connected scientific ideas with visual metaphors, animating notepads and papers on a central table to explain concepts emerging from CERN’s ongoing research. The result is an exhibition that makes complex science accessible through immersive narrative design, guiding visitors into the heart of the Large Hadron Collider.

Services provided: Creative Direction, Video Design, 2D Animation, 3D Animation